What we do

Facebook Ads for Roofers That Keep You Top of Mind

Most homeowners don’t think about roofing until there’s a leak, but what if they already knew your name when that day comes? Our Facebook Ads for Roofers are designed to build awareness, earn trust, and generate leads even before homeowners start searching Google.

Why Facebook Ads Work for Roofers

Roofing is seasonal and urgent, but trust is built over time. Facebook lets you stay visible year-round by putting your brand in front of the right people, in the right area, with the right message.

We target by ZIP code, homeowner status, income level, and interests. That means you’re showing up for homeowners who are most likely to need your services soon, or refer you to someone who does.

Whether you’re showcasing a recent project, promoting seasonal inspections, or sharing reviews, Facebook keeps your brand active in your market.

Facebook Ads work for roofers
Facebook Ad Strategies for Roofing Companies

Our Facebook Ad Strategy for Roofing Companies

We handle everything:

  • Audience research + geo-targeting
  • Campaign structure + setup
  • Creative ad design (image or video)
  • Messaging + offer creation
  • Retargeting of site visitors
  • Split testing + optimization
  • Monthly reporting + insights

We help you stay relevant with:

  • Before/after project spotlights
  • Review or testimonial graphics
  • Timely service offers (e.g., spring inspections)
  • Local community updates or sponsorships

Explore Roofing PPC | See Retargeting Strategy

Retargeting with Facebook Ads

Only a small percent of website visitors call on the first visit. That’s where Facebook retargeting comes in.

We set up pixel-based campaigns that serve ads to people who:

  • Visited your site but didn’t call
  • Watched one of your videos
  • Engaged with your page or ads

These warm leads are easier to convert and cost less to advertise to. Retargeting is one of the most powerful tools in your roofing marketing stack.

Retargeting with Facebook Ads for roofers
Facebook ad campaign for roofers

Facebook Ad Campaign Goals for Roofers

Depending on your goals, we can:

  • Build top-of-funnel awareness with branded video or image ads
  • Drive traffic to landing pages with special offers
  • Promote reviews and testimonials to build trust
  • Retarget lost traffic for better ROI

Each ad is designed with your growth goals in mind — whether that’s more re-roofs, more inspections, or more commercial bids.

Book Your Facebook Ad Strategy Call

Want to turn Facebook into your lead machine?

Let’s build a Facebook ad campaign that works for your roofing business — with the creative, targeting, and tracking handled for you.